Project Insomnia is many things, but in this context it is simply a "braindump" of whatever I happen to be thinking/reading/watching/doing at the moment. Parental guidance suggested.
The changes are designed to deter people from creating multiple e-mail accounts with the purpose of reselling or trading them, according to a source at the company. The policy alterations do not target people trying to barter Gmail invitations, which allow people to sign up for a new membership.(emphasis mine)
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